MoEa sneakers are the green alternative for footwear capable of combining the environment and street style, reducing emissions and exploitation.

Plant based, vegan, recyclable, ethical, eco-sustainable and absolutely stylish, in one word: MoEa.

MoEa sneakers are the right product for those who want to be careful to minimize their environmental impact without giving up the iconic looks of sneakers.

There are mainly two styles, Full Colored and White, with points of colour; However, the looks proposed by the emerging footwear brand are many and derive from the 5 plants with which the MoEa eco-leathers are made: red Apple (apple), white Grape (grapes), yellow Pineapple (anas), green Cactus (succulent plants) and beije Corn (wheat).

A style that is strengthened by the absolute innovation brought by bio-materials to replace animal skin and plastic. An integral part of the style of the MoEa Gen1 (first generation) is the writing printed on the internal side with which the brand transmits its message:


“Mother Earth (MoEa) sneakers brand / attempt to rethink the way we produce fashion goods in the respect of Mother Earth. Plant-based, animal-free, and recycled materials are at the core of our project.”


“Mother Earth (MoEa) sneakers brand / wants to reinvent the way fashion is produced, trying to do so while respecting the Earth. Plant-based, non-animal and recycled materials are at the heart of our project.”

MoEa sneakers: Science meets Fashion. Ethics meets Production. Mother Earth approves

The MoEa project is carried out entirely in Europe and is based on scientific research carried out by pioneers in the sector.

Designed in France with made-in-Italy materials and subsequently assembled in Portugal, the MoEa kicks are the result of years of research carried out by Italian suppliers on leather alternatives, now obtained from waste from fruit and vegetable production.

Specifically, biomass is mixed with organic stabilizers such as bio-PU (polyurethanes), organic cotton and recycled plastics, depending on the plant used. In this way MoEa has reduced CO2 emissions by up to 89% compared to animal leather.



The European project met with the appreciation of the public and investors on Kickstarter, an international crowdfunding platform, obtaining more than 700% of the targeted investment and thus transforming the dream into reality. Yet another clear sign of the desire of young people for a greener future.

MoEa: Upcycling with style

MoEa is synonymous with a beautiful shoe, produced with bio-vegetable materials obtained from fruit and plants, combined with recycled materials and organic cotton but it is much more. The MoEas are the striking example of how Fashion can be truly sustainable and ethical.

An invitation for all brands to look at alternative solutions to transform themselves and generate systemic upcycling which to date has still been postponed to a later date, at least by most.